Catch Your Limit's Take on

Date: Wednesday, July 9, 2008
Time: 01:00 PM ET / 12:00 PM CT / 11:00 AM MT / 10:00 AM PT [Prevailing Time]
Presenter(s): Tom Laughon, President of Catch Your Limit Consulting
Objective(s):
Learn how to execute techniques and define the tools necessary to achieve greatness at your organization.
Field of Study: Business Management and Organization
Program Level: Basic
CPE Credit: 1 Credit Hour
Delivery Method: Group Internet-based

No advanced preparation or prerequisites are required for this course.
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Course Description

“Good is the enemy of great.” Jim Collins*
“I was normal once … I didn’t like it.” Tom Laughon

Ever really thought about the difference between something good, like maybe enjoying a late night snack of milk and cookies at the kitchen table and experiencing something really, really great?.

For example enjoying that ice cold glass of milk from a pristine Waterford Crystal glass while munching on freshly baked, decadent double-dutch chocolate chip cookies made from some of the finest ingredients known to the culinary world, while dining at the Taj Mahal surrounded by the warmth and laughter of family and friends?

Now THAT may be described as great! Sometimes merely visualizing the same scene but broadening that scope can take a vision or idea from mediocre to magnificent! Catch Your Limit Consulting’s founder, Tom Laughon, calls author Jim Collins' book, *Good to Great, a must read for leaders who want to make the transition that will set them apart from the rest of the pack.

Identify those areas where your organization has the potential to become great (remember that vision!) and those areas that are holding you back and the importance of leadership during these change fraught times.

Presenter and Moderator Bios
Tom Laughon is President of Catch Your Limit Consulting, a management and marketing firm headquartered in Tallahassee with an affiliate office in Richmond, Virginia. Tom has worked with some of America's top brands: Comcast Communications, McDonald's, Reynolds Metals, Corning/Mitsubishi, Samsung, International Dairy Queen and The Society to Protect America's Eagles. Tom has spent a career in marketing, advertising, consulting and providing leadership for businesses.

Tom speaks and consults for professional organizations throughout the United States and is an award winning adjunct professor at Florida State University. His courses have included Creative Strategy, Professional Selling, Basic Marketing and Promotional Management. In addition, he is currently writing a book about fostering creativity and strategic thinking in organizations.

Tom's passion is fishing and his paradise is in the crystal blue Gulf waters off Florida's Big Bend region near Tallahassee.

Cost
$25.00 for CPAFMA Members / $40.00 for Non-Members / Free for PAFMs

Delivery System

• All programs are delivered using the Zoom platform.
• Confirmations will include log-in instructions.
• Participants are able to participate using any device with an Internet connect (if the device does not have speakers, the participant can also dial-in) or they can participate with audio only by dialing in.
• All registrants will receive a link to the MAPCast’s recording by email within 48 business hours of event’s conclusion.
• There will be assistance available to help with technical and connectivity issues up to 10 minutes prior to the start of the presentation.

Registration

All registration is done on-line with the names and email addresses of each individual guest. Log-in details will be emailed to all registrants approximately 1-2 days prior to each session.

Refund Policy

CPAFMA will not issue refunds for MAPCasts. If a registrant is unable to participate in the MAPCast and sends written notice to info@cpafma.org 48 hours prior to the session, a credit will be provided for a future MAPCast. Alert the CPAFMA staff member monitoring the MAPCast if technical difficulties are encountered and technical support will be provided to eliminate problems with future MAPCasts.

Additional Information

Live participation is required for CPE credit and polling questions must be answered to show active participation. All registrants will receive an email following the session with links to the slides and/or handouts, and a link to the MAPCast recording (unless otherwise stated). If you are unable to participate in the live session, you can still watch the recorded session, but you will not be eligible for CPE credits.

For more information regarding CPAFMA MAPCasts or administrative policies such as complaint and refund, contact the CPAFMA Headquarters at 937-222-0030, or info@cpafma.org.