Experience Hire Recruiting: 9 Online Recruiting Ideas That Will Help!

Date: Friday, May 10, 2013
Time: 01:00 PM ET / 12:00 PM CT / 11:00 AM MT / 10:00 AM PT [Prevailing Time]
Presenter(s): Jennifer Wilson, Co-Founder and President, ConvergenceCoaching, LLC
Field of Study: Personnel/HR
Program Level: Basic
CPE Credit: 1 Credit Hour
Delivery Method: Group Internet-based

No advanced preparation or prerequisites are required for this course.
Watch Recording

Course Description

With impending Baby Boomer succession, a small population of future leaders and limited leadership development programs, most CPA firms are facing the need to identify and attract experienced and talented professionals – and soon. With significant competition for experienced hires, and suitors seeking your best people, too, it has never been more important for you to leverage every possible resource to support your recruiting efforts. Attend this 60-minute session, Experience Hire Recruiting: 9 Online Recruiting Ideas That Will Help!, to explore nine “new school” recruiting ideas to help you effectively source and approach talent to secure your firm’s future including:

• Making full use of the collective sphere of influence of your people to source candidates
• Tying your employee referral program to your online efforts
• Using online resources to pre-qualify prospective candidates

Because the quality of your talent directly impacts your success, the possibility of learning new ways to find the best and brightest makes this session a must!

All participants will receive a copy of AAA's newest Best Practice: Experience Hire Recruiting during the MAPCast.

Presenter and Moderator Bios
Jennifer Wilson is a co-founder and partner of ConvergenceCoaching, LLC, a national leadership and marketing consulting firm dedicated to helping leaders achieve success by helping them develop and implement leadership, succession, marketing, and training and development plans. Jennifer’s ultimate goal is to make a transformational difference in the lives of her clients and in their businesses.

Named as one of Accounting Today’s 100 Most Influential People in Accounting, INSIDE Public Accounting’s Top 10 Most Recommended Consultants, and CPA Technology Advisor’s Top 25 Thought Leaders in public accounting, Jennifer has worked in both the public accounting and IT development sectors before co-founding ConvergenceCoaching, LLC.

As a partner for the top ten accounting firm, BDO USA, Jennifer ran the National Financial Solutions Group practice with nearly 100 consultants providing financial systems selection, implementation, and support services to clients.Prior to BDO, Jennifer was Vice President of Sales and Customer Services for State Of The Art, Inc. (now known as Sage Software, Inc.) where she was responsible for the publicly traded software publisher’s marketing, sales, education, and customer services functions. Instrumental in implementing the company’s highly successful CPA marketing programs, Jennifer assisted in recruiting tens of thousands of CPAs to State Of The Art.

Jennifer is a member of the Association for Accounting Administration (AAA), Association for Accounting Marketing (AAM), American Marketing Association, and International Coach Federation. Jennifer is an active volunteer in the profession and currently serves or has served on the Digital Education Committee for AAM, as a member of the Bill.com Advisory Board, Chair and member of the AICPA TECH Conference planning committee, and as a Board member and founding member of the Information Technology Alliance (ITA).

Jennifer is also a member of the New Horizon Group, a forum for leading consultants to the accounting profession. She is a regular guest columnist and blogger for Accounting Today, Accounting Tomorrow, AICPA's CPA Insider, and SpeedTax with many recently published articles on leadership, practice management, and marketing. She is a nationally recognized speaker, teacher, and facilitator delivering leadership and marketing programs to accounting and technology associations, state societies, and firms.

Cost
$25.00 for CPAFMA Members / $40.00 for Non-Members / Free for PAFMs

Delivery System

• All programs are delivered using the Zoom platform.
• Confirmations will include log-in instructions.
• Participants are able to participate using any device with an Internet connect (if the device does not have speakers, the participant can also dial-in) or they can participate with audio only by dialing in.
• All registrants will receive a link to the MAPCast’s recording by email within 48 business hours of event’s conclusion.
• There will be assistance available to help with technical and connectivity issues up to 10 minutes prior to the start of the presentation.

Registration

All registration is done on-line with the names and email addresses of each individual guest. Log-in details will be emailed to all registrants approximately 1-2 days prior to each session.

Refund Policy

CPAFMA will not issue refunds for MAPCasts. If a registrant is unable to participate in the MAPCast and sends written notice to info@cpafma.org 48 hours prior to the session, a credit will be provided for a future MAPCast. Alert the CPAFMA staff member monitoring the MAPCast if technical difficulties are encountered and technical support will be provided to eliminate problems with future MAPCasts.

Additional Information

Live participation is required for CPE credit and polling questions must be answered to show active participation. All registrants will receive an email following the session with links to the slides and/or handouts, and a link to the MAPCast recording (unless otherwise stated). If you are unable to participate in the live session, you can still watch the recorded session, but you will not be eligible for CPE credits.

For more information regarding CPAFMA MAPCasts or administrative policies such as complaint and refund, contact the CPAFMA Headquarters at 937-222-0030, or info@cpafma.org.