2018 MAP Survey Results Presented by AICPA's PCPS and CPAFMA

Date: Tuesday, December 11, 2018
Time: 02:00 PM ET / 01:00 PM CT / 12:00 PM MT / 11:00 AM PT [Prevailing Time]
Presenter(s): Carl Peterson, CPA, CGMA, AICPA and Alan Alexander, CPA, PAFM, Jackson Thornton
Objective(s):
Participants will learn how the profession has performed since the last MAP Survey and what the forecast looks like. Analysis will include metrics and commentary on everything from client fees to partner compensation. Regardless of firm size, participants will discover something that brightens the outlook for the year ahead! In addition, participants will learn how to benchmark their firm and utilize the results to create strategies and realize successful outcomes.
Field of Study: Business Management & Organization
Program Level: Basic
CPE Credit: 1 Credit Hour
Delivery Method: Group Internet-based

No advanced preparation or prerequisites are required for this course.
Watch Recording

Course Description

In 45 minutes participants will learn how the profession performed since the last MAP Survey and what the forecast looks like. Analysis will include metrics and commentary on everything from client fees to partner compensation. Regardless of firm size, participants will discover something that brightens the outlook for the year ahead! In addition, participants will learn how to benchmark their firm and utilize the results to create strategies and realize successful outcomes.

Presented by Alan Alexander and Carl Peterson, this session will:
• Present firm owners, partners, chief financial officers, controllers, firm managers and others an analysis of the 2018 National MAP Survey
• Provide metrics and commentary on everything from client fees to partner compensation
• Demonstrate how benchmarking can provide vital information for key metrics that can help all firm sizes create strategies to propel them to the next level

This webcast is free to members of CPAFMA and PCPS and $45 for non-members.

Presenter and Moderator Bios
Carl Peterson, CPA, CGMA
Vice President Small Firms, AICPA

Carl serves as the small firm advocate and representative for the profession. In this capacity, he meets with small CPA firms regularly to understand their issues and represent these firms from an advocacy and firm development perspective. Peterson serves as the voice of small firms within the AICPA on standard-setting, regulatory and small business issues. He is responsible for ensuring AICPA initiatives continue to meet the needs of small firms.

Alan Alexander, CPA, PAFM
Chief Operating Officer, Jackson Thornton

Prior to recently joining Jackson Thornton as COO, Alan served as Senior Manager with RSM US LLP as the tax liaison between RSM US tax line of business and tax leadership within Alliance firms in the Southeast and Northeast regions. In this role, he worked closely with the member firms’ tax leadership and RSM US LLP's tax leadership to ensure tax professionals were positioned to deliver superior client service in the marketplace by building relationships. In addition to his role in tax services, he had responsibility in various areas of practice management, including working as part of a team to produce surveys on financial statistics and partner agreements, retirement, and succession. Alan served as the Chief Operating Officer at Sellers Richardson Holman & West for more than 15 years, responsible for the day-to-day operations of a 107 person accounting firm.

Cost
Free for CPAFMA Members / $45.00 for Non-Members / Free for PAFMs

Delivery System

All programs are delivered using the Zoom platform.
Confirmations will include log-in instructions.
Participants are able to participate using any device with an Internet connect (if the device does not have speakers, the participant can also dial-in) or they can participate with audio only by dialing in.
All registrants will receive a link to the MAPCast’s recording by email within 48 business hours of event’s conclusion.
There will be assistance available to help with technical and connectivity issues up to 10 minutes prior to the start of the presentation.

All registration is done on-line with the names and email addresses of each individual guest. Log-in details will be emailed to all registrants approximately 1-2 days prior to each session.

CPAFMA will not issue refunds for MAPCasts. If a registrant is unable to participate in the MAPCast and sends written notice to info@cpafma.org 48 hours prior to the session, a credit will be provided for a future MAPCast. Alert the CPAFMA staff member monitoring the MAPCast if technical difficulties are encountered and technical support will be provided to eliminate problems with future MAPCasts.

Live participation is required for CPE credit and polling questions must be answered to show active participation. All registrants will receive an email following the session with links to the slides and/or handouts, and a link to the MAPCast recording (unless otherwise stated). If you are unable to participate in the live session, you can still watch the recorded session, but you will not be eligible for CPE credits.

For more information regarding CPAFMA MAPCasts or administrative policies such as complaint and refund, contact the CPAFMA Headquarters at 937-222-0030, or info@cpafma.org.

What is an CPAFMA MAPCast?
An CPAFMA MAPCast is a live, interactive 30 or 60-minute conference presented over the Internet. You can attend from any location that has Internet access from any device. You pay just one registration fee for as many participants as you wish at each location.

Note that high-speed Internet access is not mandatory.

Who presents at an CPAFMA MAPCast?
Your MAPCast will have one or more speakers who are recognized experts on the topic. MAPCasts typically include a Q&A session; you can ask questions by audio or chat options.

CPE Credits
CPAFMA is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.

MAPCasts with an HR focus have been approved for recertification credit hours toward PHR and SPHR recertification through the Human Resources Certification Institute (HRCI). For more information about certification or recertification, please visit the HRCI homepage at www.hrci.org.

MAPCasts qualify for Public Accounting Firm Manager (PAFM) continuing education credit through the CPA Firm Management Association (CPAFMA). For more information about certification or recertification, please visit the PAFM section of this website.

Why CPAFMA MAPCasts?

Fast.
No wasted time. Get right to the heart of the matter in a 30 or 60-minute session designed to easily fit into your busy schedule.

Convenient.
No airlines. No travel. No time out of the office. Listen and follow along from the comfort and convenience of your own device or conference room.

Easy.
A device with an Internet connection is all you need. If your device does not have sound capabilities, the ability to dial in from a telephone is available.

Ideal for multiple attendees.
Use a speakerphone and projector/monitor and invite as many people as you want to participate - at no extra cost to you.

Affordable.
CPAFMA MAPCasts are a fraction of the cost of travel and attendance fees for other high-priced conferences or seminars. PAFMs attend for free. PCPS members are able to register at the CPAFMA member rate.

CPAFMA has partnered with the AICPA PCPS to offer PCPS members the same member rate for MAPCasts. PCPS members should indicate their membership when registering.